Key KPIs for Fitness Studio Profitability in 2026
Feb 2, 2026 · 16 min read
· Gym KPIs, Profit Margins, Gym Metrics, Fitness Business, Gym Analytics
TL;DR This guide breaks down 12 essential KPIs for gym profitability – ARM, LTV, MRR, gross/net margins, EBITDA, payroll percentage, rent percentage, revenue per square foot, churn rate, CAC, and class utilization. You will find industry benchmarks by gym type (boutique, big box, CrossFit, PT studio), QuickBooks and Xero tracking setup instructions, and decision frameworks for hiring, pricing, and expansion.
